Our PR Assistant: Charlotte

CATEGORY: Blog Posts

DATE: Sep 26, 2019
AUTHOR: Charlotte Yorke

I’m Charlotte, I am a 20-year-old Journalism Student at Staffordshire University. I was born and raised in Stratford-upon-Avon but moved to Stoke-on-Trent when I was 18 to begin my degree.

Tamsin was one of my lecturers in first year and after hearing about how she had set up Legs PR not long before I started my degree I was a PR convert.

I decided to ask Tamsin if there was any chance I could do some work experience with her company and she took me on as an intern in January this year.

One of the best things about the last three months has been the fact that I have been able to work so closely with Tamsin.

It is uncommon as a student to get a work placement where you get so much one-on-one time with the owner of the business you are working with.

In at the deep end

It is uncommon as a student to get a work placement where you get so much one-on-one time with the owner of the business you are working with.

I have been able to learn so much from Tamsin by meeting with her and her clients regularly.

It has been brilliant to see the inner workings of a self-made PR agency in its early years, again it isn’t something that you come across very often as a student doing their work placement.

It has been incredibly interesting to watch the growth of LEGS PR right in front of my eyes even in a few months.

I have also been able to see that even though I will have been formally educated in journalism, there is more than enough room for me in PR.

Tamsin has been a practising journalist for more than 25 years and has still managed to make her mark in the PR world which gives me hope.

I have learned how much I LOVE a spreadsheet, almost everything I do is on a spreadsheet somewhere in my google drive.

I think my organisational prowess (not to brag or anything) is definitely key to what I do at LEGS PR.

I have gotten what any student desperately wants from a work placement- knowing what I want to do when I leave university.

I wasn’t even aware that a ‘PR Assistant’ was an actual job but now I know that it is exactly what I want to become after I finish my degree.


The vast amount of brilliant, inspirational, hard-working people I’ve had the privilege of meeting over the past few months has been a highlight for me.

A place for this has definitely been at Business Network International (BNI) meetings. The BNI meetings have really shown me the value of referral networking which is something I had never seen before.

I basically love the work I do at LEGS PR, everything I do really, genuinely excites me.


PR interests me because I am someone who likes to find the best, supportive, happy angles on stories and I love to promote the things I think are worth promoting.

I discovered a love of things like theatre reviewing, promoting organisations and events and working closely with local organisations somewhere along the line during my degree.

I am set to graduate in 2020 and I am very excited to see what the future of PR holds for me. The work I have done and continue to do with LEGS PR has definitely been one of the most important parts of my development in my future career.

AUTHOR: Charlotte Yorke
Charlotte Yorke has joined us as our PR Assistant after wowing us whilst she was on placement from Staffordshire University where she is studying for a journalism degree. She has had an interest in PR and communications from the off and is working with us during her studies.

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